Garner Industries - Engineering and Manufacturing
Case Study: Lean UX/IX (Creation of new SaaS application)
User Research
Based on the user and business marketing acuity I start with defining business goals, learn about the brand, product and the stakeholders. Know your Audience involves identifying the audience and adapting a speech to their interests, level of understanding, attitudes, and beliefs. Conduct user interviews to recite and document user thoughts, actions and behavior into contextual inquiries and user testing. Questionnaire, user interviews, Usability Evaluation, User Stories, Content Audits, Competitive Analysis, Heuristic Evaluations
Problem Definition
Working together is the key to any ideation process, may it be through team brainstorming or engaging in participatory design with stakeholders and customers. Brainstorming, Ideation, Concept Organization, Problem Framing, Storyboards Sketching
Workflow Creating diagrammatic representation of the problem to showcase the route the team will take , and later asked for user feedback for further iterations. Use cases & User Flow Diagram
User Flow and Workflow
Wireframing
Creating low - fidelity prototypes or representation of the problem as a basic design. Wireframing, Site Maps
After the sketching and wireframing is the time to get into Native prototyping by creating high fidelity prototypes into visuals at various stages to get perspective and test with end users. Rapid Prototyping, Visual Mockups, user interviews
