Alldrin D’Costa

Designing systems that simplify complexity and personalize experience at scale

I create end-to-end product experiences across connected platforms — from smart home ecosystems to omnichannel and emerging streaming interfaces. My focus is on reducing friction, enabling intelligent behavior, and shaping how users interact with content and technology across devices.

Areas of Focus:

• Streaming & Connected TV Experiences

• Personalization & Content Discovery

• Intelligent Systems & Automation

• Cross-Platform Ecosystems

• Experience Strategy & Product Thinking